I’ve seen a lot of art in my life.
I was lucky to spend my early years in a arts-focused school in Montreal, where by the age of 6, the students were playing instruments and acting in plays. Art was a reprieve for me as a child – it provided me with an outlet for self-expression and became an intrinsic part of my daily life and identity.
I went to an arts-focused university. I was exposed to amazing work of all kinds, and was lucky to have nurturing and encouragement early on. I studied traditional art forms. I consumed classical work, modern work, experimental work, before finding my place in digital media, where I saw so much possibility, utilizing technology in my work.
I am a constant image collector, for work and for pleasure. I have worked commercially as a creative for over 10 years, in advertising as an art director, photographer and designer, and continuously find inspiration from the traces of other creatives on the world around me – from fine art, to digital communications, to outdoor installations. I am consistently drawn to unrefined public art, like graffiti and outdoor sculpture, that people can engage with in a non-formal setting. The personality of a piece is not limited by its formal presentation. I believe in content over form. The essence of a creative piece outweighs the technical finesse.